Alcohol, sex ads get prime TV time

February 13, 2009

HEC/News articles contain hyperlinks and URLs for information created and maintained by other organizations. If the link provided is not retrieving the article you wish to read, please visit our HEC/News assistance page.

Los Angeles Times (CA)

By Alana Semuels

"The [vodka] commercials that aired in Los Angeles and 14 other cities during Sunday night's Grammy Awards marked the first time in years that liquor ads ran in prime time on network-owned stations..."

"In recent months, the NBA rescinded a ban on courtside advertising by liquor companies. Google Inc. and Facebook Inc. did the same for ads they run on their websites..."

"Standards for advertising have been changing for decades, just as they have for the TV shows they accompany. For example, the number of distilled-spirits commercials on cable TV tripled from 2001 to 2007, said David Jernigan, associate professor at the Bloomberg School of Public Health at Johns Hopkins University..."

Full article available at http://www.latimes.com/business/la-fi-ads13-2009feb13,0,4778111.story

To discuss this articles and other topic areas, please visit our HEC/Forum.

The Higher Education Center welcomes your feedback.
Please use our Suggestion Box.